The complex start of 2025

The beginning of 2025 presents itself as a complex and challenging period for business development. Numerous global and local dynamics are influencing the economic and social landscape, and understanding these challenges is fundamental to successfully navigate this new year.

The loss of enthusiasm and light in the eyes

One of the most worrying aspects is the loss of enthusiasm and light in people’s eyes. This phenomenon is closely linked to several factors, including economic uncertainty, work pressures, and the lack of a clear vision of the future. The crisis in the automotive and manufacturing sector is a tangible example, where numerous companies are struggling to adapt to a constantly evolving market.

The crisis of the automotive and manufacturing world

The automotive and manufacturing sector is going through a significant crisis. The challenges related to sustainability, digitalization, and globalization require a rethinking of business strategies. Companies must innovate and adapt quickly to remain competitive, but this requires time and resources that are often scarce.

Technology and AI: advantages and risks

The introduction of advanced technologies, such as artificial intelligence (AI), has the potential to greatly facilitate work. However, there is a risk that excessive use of these technologies could lead to a decrease in the use of human neurons that generate synapses, thus reducing the capacity for critical and creative thinking. It is essential to find a balance between the use of technology and the maintenance of human cognitive skills.

The fear of war and uncertainty

The conscious and unconscious fear of war generates a loss of certainties, anxieties, and a sense of helplessness regarding primary Maslowian needs. This context of insecurity makes it even more difficult to plan the future, as people are constantly worried about their safety and stability.

The future: courage and vision

It becomes increasingly difficult to look to the future without finding the courage to confront scenarios that may appear nihilistic. Anticipatory films such as The Creator show us a world invaded by AI, where the human being experiences an entropy caused mainly by the loss of listening to oneself and one’s deepest needs. However, the development of the vision and courage to guide the future we desire for those who will come after us stems from the ability to give dignity to indigestible emotions, those that generate pain, anxiety, and helplessness.

Emotional awareness and creativity

Emotional awareness generates creativity, without which we lose light in our eyes. It is essential to recognize and accept emotions, even the most difficult ones, to find new solutions and perspectives.